E-commerce student with a strong interest in business analysis and data-driven decision-making. Skilled in market research and user behavior analysis, with a foundational understanding of business analysis concepts. Seeking a Business Analyst Intern role to contribute analytical insights and support business growth.
CURRENTLY EXPLORING

University of Economics HCMC
FPT Polytechnic College
Developed an e-commerce website
Worked as an SEO Specialist, analyzing user behavior and market trends
Focused on understanding user needs and business problems
Participated in e-commerce projects, gathering requirements and designing user flows
Code is poetry, but purpose is everything.
— Nguyen Xuan Van
• BUILDER • LEARNER • INNOVATOR •
Hands-on experience and selected e-commerce projects presented through role, context, and contribution.
Analyzed SEO performance and market signals to uncover user behavior patterns, business opportunities, and website improvement directions.
The business needed clearer visibility into search behavior, keyword demand, and how SEO performance could better support broader business goals.
Used Google Search Console, keyword research, and market analysis to identify patterns, monitor performance, and connect findings with content and website optimization.
Generated practical, data-driven insights that supported stronger visibility, better website performance, and more aligned optimization decisions.
Team-led e-commerce project built with ASP.NET Core MVC, where I contributed to requirement gathering, user flow definition, and feature coordination from analysis to testing.
The website needed clear functional requirements for core shopping flows such as product browsing, cart handling, checkout, and sandbox payment integration.
Gathered and documented requirements through user stories and BRD notes, defined system functions, designed key user flows, and worked closely with the development team during implementation and testing.
Created a clearer foundation for development, improved alignment between business needs and system features, and supported a more complete e-commerce experience.
Team-led WordPress e-commerce project focused on market analysis, requirement understanding, and building a structured online store around real business needs.
The project needed better understanding of market opportunities, user expectations, and website features that could support an effective e-commerce experience.
Performed market and competitor analysis, gathered user requirements, translated business needs into functional website features, and led implementation and deployment on WordPress.
Delivered a more structured and user-friendly storefront, while identifying performance improvement directions to support engagement and conversion potential.
• EXPERIENCE • REQUIREMENTS • USER FLOW • E-COMMERCE •
Core capabilities I am building for an IT Business Analyst path
Break down needs into clear scope, priorities, and expected outcomes.
Working on asking better questions and capturing business context.
Practicing story format to express user needs and expected value.
Learning to write testable conditions for business requirements.
Summarize ideas into notes, structured briefs, and simple requirement docs.
Map flows and break work into clearer step-by-step stages.
Comparing current pain points with improved future workflows.
Connect users, process, data, and system behavior in one view.
Learning how to define actors, actions, and expected outputs.
Review flow gaps, handoff issues, and inefficiencies in a process.
Comfortable with filtering, sorting, joins, and simple query logic.
Use formulas and tables to organize and review data clearly.
Look for trends, issues, and useful insights from small datasets.
Building understanding of metrics tied to business performance.
Practicing how to present findings in concise business-friendly format.
Getting familiar with task tracking and workflow organization.
Learning to structure shared documentation and team knowledge.
Use diagrams to visualize flows, processes, and system relationships.
Review interfaces and communicate ideas with simple visual references.
Summarize analysis into slides with clear business takeaways.
Explain ideas clearly in simple and structured language.
Present findings and thoughts in a concise, readable format.
Comfortable coordinating, contributing, and aligning with others.
Improving at guiding discussions and keeping conversations focused.
Balance study, project work, and deliverables with clear priorities.
Learning sprint flow, backlog structure, and team delivery rhythm.
Understanding how user validation supports better releases.
Building the habit of linking effort with value and impact.
Read features from both user needs and system behavior perspectives.
Look for small workflow improvements and clearer ways to work.
• REQUIREMENTS • PROCESS • DATA • COLLABORATION •
Have a question, want to collaborate, or just want to say hi? I'd love to hear from you!
• ANALYSIS • DOCUMENTATION • COLLABORATION •